Reputation
Your next customer reads these first.
Before anyone calls, they read what strangers said about you. Reviews are the deciding vote — and they don’t build themselves. We make the ask automatic, the moment right, and every review answered.
Thanks for choosing Sparkle Home Cleaning, Dana! How did we do today? It takes one tap —
Sent automatically · an hour after the cleanAsked at the right moment, made effortless, answered same day.
She was happy for about a day. The review makes it permanent.
The deciding vote
People don’t pick the closest. They pick the safest.
Two businesses do the same work at the same price. One has a steady stream of recent reviews with answers under them; the other has nine reviews, the last from two years ago. The phone only rings at one of them — and it isn’t about the work.
- Rating, count and recency are the first things a stranger checks
- Reviews feed the map pack directly — visibility and trust from the same engine
- Recent beats plentiful — a review from this week outworks fifty from 2022
- Answered reviews read as a business that’s awake
The ask
Most businesses don’t have a review problem. They have an asking problem.
Your happiest customers would gladly leave a review — on the day of the job, while they’re still delighted. A week later, life has moved on. The fix is timing and ease: an automatic ask at the peak moment, one tap to done.
- Triggered by the job actually finishing — through the platform, no one has to remember
- One tap from text to review page — every step removed is more reviews
- A single polite reminder, then silence — hounding earns one-stars
- Asked honestly, every customer — no gating games, no bought reviews
Every one answered
The reply is read by a thousand strangers.
A review answer isn’t for the reviewer — it’s for everyone who reads it next. We draft responses in your voice for every review, glowing or rough. And when someone’s unhappy, you hear about it the moment they tell us — not a week later when you’re reading it in public. Everyone still gets asked for the review; you just get the chance to make it right first.
- Every review gets a reply — drafted for you, approved by you, in your voice
- Rough feedback reaches you first, fast — a fixed problem often becomes an updated review
- Negative replies stay professional — the audience is the next customer, not the argument
- Honest reviews can’t be deleted — anyone promising removal is selling you trouble
Put to work
A great review shouldn’t retire after one reading.
Reviews earn their keep twice: once on Google, then everywhere else — your website, your social feed, your sales conversations. We reuse the best ones with permission, and report the numbers that matter next to the competitors a customer actually compares you against.
- The best reviews become posts and proof on your site — with permission, always
- Review velocity, rating and reply rate tracked monthly
- Benchmarked against the competitors your customers compare you to — see it running for a real client
- Every reviewer lands on the customer record — proof and CRM, connected
- The profile and the reviews stay yours — we work inside your account, never in place of you
Straight answers.
What owners ask about reputation management — usually after a bad review.
Is asking for reviews even allowed?
Yes — asking is fine and normal. What crosses the line is paying for reviews, writing fake ones, or only steering happy customers to Google while hiding the unhappy. We don’t do any of that: everyone gets asked honestly, and it works better anyway.
What happens when I get a bad review?
You reply — fast, professionally, in front of the thousand strangers who’ll read it later. We draft that reply with you. And because rough feedback usually reaches you through us before it becomes a review, plenty of bad reviews simply never happen: the problem got fixed first.
Can you remove bad reviews?
Honest ones, no — and anyone who promises otherwise is selling you trouble. Reviews that break platform rules (fake, abusive, wrong business) can be flagged, and we handle that. For the rest, the answer is a good reply and ten newer, better reviews on top of it.
What does reputation management cost?
A monthly fee, set by how many locations and platforms you run and how much replying we do for you. You get the real number on the call, in writing, before anything starts. Here’s how pricing works.
What if I’m starting with almost no reviews?
That’s the normal starting point, and it’s fixable faster than you’d think — because the customers who would happily review you already exist; nobody has asked them. We start with recent jobs, then every new one, and the count climbs steadily. Steady is also what it should look like: forty reviews appearing in a week reads as fake to customers and to Google.
Do you handle every platform, or just Google?
We run the ones your customers actually read. Google always — it decides the map results. Facebook where it matters, and the industry sites that carry weight in your field (health directories, trades listings, travel sites). The rest we leave alone rather than pad an invoice with profiles nobody checks. Which ones matter depends on your industry.
Which platforms matter?
Google first — it’s attached to the map results where local decisions happen. After that, wherever your customers actually check: Facebook broadly, and the industry-specific ones where they carry weight in your field.
How fast will reviews build up?
Steadily — which is exactly how it should look. A sudden burst of five-stars reads as fake to customers and to Google. The system produces a consistent drumbeat tied to real jobs, and that steady recency is worth more than any spike.
What do I have to do?
Run your business well — the asking, reminding, reply drafts and tracking run themselves. The one thing that stays yours: when rough feedback comes in, you make it right. We’ll make sure you hear about it in time.
The rest of the machine.
Every part below runs on the same system — the same CRM, the same reporting, the same people who answer the phone. Most businesses start with one and add the next once it has earned its place.
Not sure what order to do them in? See how the parts fit together, or ask on a call.
Find out how you look to a stranger.
The free marketing audit includes it — your rating, your recency, your reply rate, and how that stacks up against the competition. In order, with reasons.
